Avianya AI vs Gupshup
An honest, source-verified comparison of two WhatsApp Business API platforms for India. Where Gupshup wins, we say so. Where Avianya AI wins, we show why — across pricing, channels, AI, and India support.
Official Meta Tech Provider WhatsApp Business API + Meta Click-to-WhatsApp Ads + RCS + Bulk SMS + Email + Live Chat + AI chatbot, in a single transparent ₹1,999/mo subscription. Built for India by Avianya AI Private Limited (DPIIT-recognised).
One of the largest global CPaaS platforms — WhatsApp, SMS, RCS, voice, and bots at enterprise scale. Strongest for large enterprises with dedicated engineering teams and high message volumes.
When to pick which.
- You're a large enterprise sending tens of millions of messages a month
- You have an in-house engineering team to build on raw CPaaS APIs
- You need voice + IVR + RCS + SMS + WhatsApp under one enterprise contract
- You're an SMB and want transparent self-serve pricing, not a sales call to see a rate card
- You want a no-code dashboard and AI chatbot builder, not raw developer APIs
- You don't want enterprise minimum commitments
- You want IST phone support without an enterprise SLA contract
- You want WhatsApp + RCS + SMS + Email + Live Chat + CRM in one ₹1,999/mo subscription
Avianya AI vs Gupshup, feature by feature.
Verified against Gupshup's public pricing as of 2026-08-02. Verify with each vendor before contracting.
| Feature | Avianya AI | Gupshup |
|---|---|---|
| Starting paid price | ₹1,999/mo (3 agents) | ₹4,000+/mo + per-message markup |
| Free plan | Yes — Live Chat + 1 seat | Sandbox/trial only |
| Official Meta Tech Provider | Yes | Yes |
| Self-serve signup (no sales call) | Yes | No |
| No-code AI chatbot builder | Pro plan, no-code | Developer bot-builder, technical |
| RCS Business Messaging | Yes | Yes |
| Bulk SMS (DLT compliant, India) | Yes | Yes |
| Email campaigns | Pro plan | No |
| Live Chat widget | Free plan | No |
| Transparent public pricing | Yes | No |
| Enterprise minimum commitments | None | Yes, non-waivable |
| INR billing + GST invoice | Yes | Yes |
| Phone support in IST hours | Yes | Enterprise SLA only |
| DPIIT-recognised Indian startup | Yes | No |
- Enterprise-grade infrastructure with very high throughput
- Broadest channel list globally (WhatsApp, SMS, RCS, voice, IVR)
- Deep bot-building and NLP tooling for large dev teams
- Long track record — public company, established since 2004
- Built for enterprise — self-serve SMB experience is thin and support-ticket-driven
- Non-waivable enterprise minimum commitments on managed plans
- Per-message BSP markup stacks on top of Meta's rate rather than flat pass-through
- Requires sales calls / onboarding calls to get real pricing — not transparent on the public site
- No built-in AI chatbot builder for non-technical marketers — mostly a developer platform
Frequently asked: Avianya AI vs Gupshup
Gupshup is built primarily for large enterprises with engineering resources — its self-serve tier is thin, per-message BSP fees stack on top of Meta's rates, and meaningful onboarding typically requires a sales call. Indian SMBs that want transparent self-serve pricing and a no-code dashboard are usually better served by an SMB-first platform like Avianya AI.
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